Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.
What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your REALTOR once you choose one so he or she can adjust your selling price accordingly.
Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.
If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.
I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.
Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. We will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.
Once we deem the offer is acceptable, we will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.
You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, we will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.
You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your REALTOR to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.
Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.
Lisa was wonderful to work with. We have worked with her on the sale of our condo as well as the rental of our home in SF. She exceeded any expectations we had. Not only was she able to get us top dollars, but she made the whole experience very enjoyable. She is knowledgeable, very hard-working, and dedicated to making sure all parties are satisfied. Lisa was wonderful to work with. We have worked with her on the sale of our condo as well as the rental of our home in SF. She exceeded any expectations we had. Not only was she able to get us top dollars, but she made the whole experience very enjoyable. She is knowledgeable, very hard-working, and ded...— HENDRIK P.
I’ve worked with Lisa on several transactions over the course of a decade. She is always punctual, professional, and extremely knowledgeable about how to navigate the buying/selling process. Her perspective on design and architecture exceeds what most REALTORS can offer -every project is personal for her as if it were her own. "Higher" profile REALTORS can never match the ambition and eagerness that Lisa brings to every new project. I know this from my personal experience prior to working with Lisa!— JOSH L.
As first-time home sellers, we were a bit overwhelmed entering the market. Even in a seller's market like San Francisco, we were unsure of the best approach to selling our home. Lisa advised us every step of the way, always making sure we fully understood the situation and any options or consequences we might incur. She literally immersed herself in the entire process, giving her full undivided, and extremely personal attention to every aspect of our sale. She has a discerning eye for detail and vast knowledge of Bay Area market trends. Perhaps Lisa's most valuable asset is her honest, personable demeanor. When our home sold in less than a week for ...— PAUL & SYLVIA G.
Lisa was instrumental in helping me with the sale of my Nob Hill property. Not only did she work tirelessly to find the buyer, but she also worked tenaciously in seeing to it the terms of the deal met my needs. She is a hard worker, a creative outside-the-box thinker, and incredibly responsive. I would not hesitate to use Lisa again, and highly recommend her.— JOHN C.
Lisa Vukovic made buying our home in this extremely competitive market, a breeze. From start to finish, he worked diligently to get us the right home. As a first-time buyer for me, I was clueless about the whole process and Lisa was with me every step of the way. She patiently answered all our questions and kept our spirits high in this difficult market. Over the course of one year, she showed us numerous homes and provided insightful feedback on each home and neighborhood to help us make educated decisions. If you are looking for someone who is knowledgeable, reliable, and professional, Lisa is the REALTOR for you!— KRISTINE H.
Lisa helped us purchase our first home in a bananas market, and we couldn't be more grateful. She held our hands the whole way through, was incredibly patient and responsive, and was available what felt like 24 hours a day at some points. Lisa was realistic and honest, and I think her great relationships and connections in the field helped us out too. We are thrilled with our home.— JEREMY & LEANNE S.
As a first-time home buyer, I am so glad I had Lisa as my agent. Lisa was able to quickly adapt to my needs and eventually knew exactly what I was looking for in a home in San Francisco. When it came time to make offers, she took the time to go through all the disclosures with me. Lisa went above and beyond and was always there with me from the time I had issues with my first lender to when I needed advice on hiring contractors to work on the house. Lisa really cares about her clients. Everyone should have a great agent like Lisa!— KHOI D.
It's a great pleasure to work with Lisa, and we greatly appreciate her help and guidance with our bidding, and good recommendations and follow-ups at every step of the process. Everything went so smoothly that we were able to write a strong offer and close in 14 days. All my friends are impressed and want my recommendations. I want to thank Lisa for all her help and efforts and look forward to working with her again!— RUI Z.
I owe a great deal to Lisa for her help and guidance with finding and closing my wonderful new house. She was absolutely wonderful to work with and her experience and knowledge made the entire process, from locating the perfect property to obtaining the best loan possible to making sure all the documents were properly created, and move efficiently and quickly. She made the entire process simple and enjoyable for me and I highly recommend her to any home buyer.— JOHN M.
Lisa helped us purchase our SF condo and it was such an absolute pleasure to work with her! Thank you, Lisa! She not only took the time to show us many, many properties, but she also prepared thorough and detailed information on the neighborhoods and market trends to facilitate our search. She was always available to answer any questions, and honestly shared her personal and professional experience and opinions. In addition to her expert knowledge of the SF real estate market, Lisa has an extensive network of professionals who consulted us on critical issues during the buying process. We felt confident that our best interests were being looked out f...— TATIANA P.
Lisa represented the buyer in this transaction, but for me, she was the liaison, she went the distance, and she made everything happen for me, and with ease. I have been in transition for many years, and for me, this experience was uprooting a 21-year life at this house. Lisa was a blessing when she walked into my house that day, I wasn't quite ready for a broker showing however she was on -the the-fly with her client who had been searching for 2 years. My broker agent was from out of the area so Lisa took the baton to the finish line. Thank you for getting all the inspections lined up and executed. Thank you for getting escrow set up and all of the...— RITA D.
Lisa Vukovic was a steady hand on the rudder. when she worked with us to find and buy our house in San Francisco. She was very focused on understanding where we wanted to buy; she did not waste a lot of time showing us properties that did not suit our criteria. Once she helped us locate the house that we ultimately bought, she guided us through the offer process. She stayed connected with the listing broker and kept us apprised of progress. Once the offer was accepted, she then was completely focused on working with our bank to get our mortgage issued within the 14-day deadline. The result of her experience and hard work was our purchase of a wonder...— RICHARD & BONNIE
We have had the opportunity of knowing and working with Ms. Lisa Vukovic for the past 5 years. She helped us in getting a condo of our choice as we had very particular specifications. She was very efficient in all the transactions that enabled us to close the home in an expeditious manner. She went above and beyond to help us in renovating our condo. She has excellent communication skills and is very knowledgeable in matters pertaining to real estate, especially in the San Francisco region which can be extremely challenging. Above all, she is easy to work with, very approachable, and patient. Most importantly, she always keeps the interests of her c...— MERLIN N.
Lisa is amazing! My wife and I had been looking for a home in San Francisco for several years. The real estate market has been crazy (we were consistently outbid and there was scarce inventory in our price range, especially in the neighborhoods where we wanted to live). We were giving up hope and our real estate agent was useless. We were resigned to the idea of leaving SF and moving to the burbs. Fortunately, we happened to meet Lisa one weekend while viewing the condo that she had listed (without our agent). That condo sold, but we enjoyed meeting Lisa and decided to work with her since she had a lot of local knowledge. Best decision ever! Within ...— DAVID S.
I will help you every step of the way to prepare your property before it goes on the market. Feel free to reach out with any questions. I look forward to hearing from you!